Articles in the How-To Category
Google, Headline, How-To, Website 101, Website Marketing »
If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!
Google Places (99 luft balloons) and Google Tags for small businesses.
Have you ever Googled a location and noticed all those cool little red balloons on the map with businesses attached to them? Well now, like a starry-eyed child at the google circus, you can have your own balloon – only this time, no clowns! If you have a small business, restaurant, cafe, bike shop, book shop, any shop, non profit etc.. head to http://www.google.com/places and …
Google, Headline, How-To, Website 101 »
Before I dive into the list I want to cover some web analytic history, because I’m nerdy like that. In the neolithic era of the web (see: geocities) we had these nifty little hit counters. Remember those? They were rad! You could track people “hitting your site” which was pretty darn cool, and if you were bored on a tuesday afternoon you could inflate the numbers yourself by shotgunning a Jolt Cola and pounding the refresh button like a deranged monkey. Also they usually sparkled. But that’s beside the point.
From …
Headline, How-To »
In simplest terms, bandwidth is the amount of data that can pass between your website and everyone on the Internet who wishes to see it.
Bandwidth is measured in bytes, kilobytes, megabytes and gigabytes. What creates that measurement is both the number of requests (the number of people who request to access your site) and the size (number of bytes) of the files they request.
Each website is made of digital files. Each character of text and its containing file, each image, video and mp3, has a …
Featured, Headline, How-To, Sustainability Spotlight »
If you’re like me and you get a little bit of macabre pleasure from things like picking at scabs or biting at hangnails, you are probably similarly amorous of those little cans of compressed air. There’s something supremely satisfying about using them to clean your keyboards –waking sleeping dustbunnies with a surprise burst, sending bits of cracker and lint flying at incalculable speeds. Good times, good times.
BUT, it’s not so much with the eco-friendly. Nor are many of the commercially-available computer cleaning supplies commonly available. So how can you clean …
Featured, How-To »
Here’s a simple tutorial on how to quickly and easily backup and download your website’s files for safe keeping. We do our own daily backups of all of our servers, but it’s never a bad idea to have your own copy on file. :) Any questions, don’t hesitate to ask!
[ Javascript required to view QuickTime movie, please turn it on and refresh this page ]
Featured, How-To, Website 101, Wordpress »
Facebook has recently instituted a policy that essentially allows them to use your photos in advertisements for 3rd party products. Kinda sketchy if you ask us! So here’s a quick video on how to opt out of Facebook Ads.
[ Javascript required to view QuickTime movie, please turn it on and refresh this page ]
Featured, How-To »
Photo editing software can be ridiculously expensive and oftentimes intimidating for folks who are new to the web. However, as the web is a visual medium, the true key to capturing and engaging your audience is an aesthetically appealing website. So, if you’re not a graphic designer, an illustrator or a photographer — what do you do to make a visually appealing website? And how do you make the images you do find look good?
Luckily, you’re not alone in this — and as demand begets supply, there are …
How-To, Wordpress »
Selling products online — how hard can it be? After all, quite nearly literally EVERYONE ON EARTH is doing it and there are approximately 438 kajillion shopping carts out there to use. But here’s the problem with abundance; It’s confusing! So many options makes finding exactly the right solution for you complex at best. Googling “online ecommerce solutions” will get you 4,610,00 results – varying in cost and complexity from free to hundreds of dollars per month. So where do you start?
Our favorite solution has the following adjectives: …
Featured, How-To »
FTP stands for “File Transfer Protocol.” If your eyes are already glazing over, we don’t blame you. So here’s the logical definition:
Think of your home computer as a filing cabinet that only you have access to, and your hosting company’s web server as a filing cabinet that EVERYONE has access to.
FTP is the safe and secure way that you transfer files between those two cabinets.
WHY DO I HAVE TO FTP?
While, technically, you could host your own website from your own home, it’s generally not secure enough, fast enough …

